Services

Resources

FBA Refunds

About Us

Get A Quote

Amazon Virtual Product Bundles

Q: What are Amazon Virtual Product Bundles?

Amazon Virtual Product Bundles let brand owners create unique bundles of two to five FBA products from their catalog, sold together on a single detail page without the need for physical pre-packaging.

Q: Who is eligible to create Virtual Product Bundles on Amazon?

Virtual Product Bundles are available to brand-registered sellers using FBA in the US marketplace. All products in the bundle must be part of your registered brand and be eligible for FBA.

Q: What are the benefits of using Virtual Product Bundles?

Virtual Bundles help increase average order value, cross-sell products, test new bundle ideas without inventory risk, and create more real estate in Amazon search results for your brand.

Q: Do I need to physically package my bundles together?

No, bundles are virtual. Each item ships separately from Amazon’s fulfillment centers, but they appear as a single offer to shoppers with one price and one detail page.

Q: How do you set up and optimize Virtual Product Bundles?

We handle bundle selection, keyword research, listing optimization, custom images, pricing strategy, and ongoing performance tracking to maximize sales and conversion rates.

Q: Can you help create custom bundle images and A+ Content?

Yes. Our creative team designs high-impact bundle images, infographics, and A+ Content to boost your bundle’s visibility, appeal, and shopper confidence.

Q: How do you track bundle performance?

We provide detailed reporting on bundle sales, traffic, conversion rates, and profitability—plus strategic recommendations for ongoing improvements.

Q: Can you manage Virtual Product Bundles for multiple marketplaces?

Currently, Virtual Product Bundles are primarily available in the US, but we monitor expansion and can advise on global bundling strategies as Amazon rolls out new markets.

Q: Is my account and data secure?

All client information is protected by NDA and secure protocols. We never share, misuse, or disclose your data. Privacy is a top priority.

Q: Why choose eStore Factory for Amazon Virtual Product Bundles?

With deep Amazon expertise, creative optimization, and a proven track record, eStore Factory helps brands unlock more revenue, cross-sell, and dominate their niche with virtual bundles.

Add discounts, increase average order value & boost your sales by creating Amazon virtual product bundles

The virtual product bundles tool gives brand-registered sellers the ability to bundle 2-5 complementary products and sell them from a single product detail page. You can combine multiple products under one listing offer without having to physically package them together or change the FBA inbound inventory. With virtual bundling, you can save time and at the same time offer a smooth and convenient shopping experience to your customers. With multiple products in a bundle, you can offer them at a discounted price to your customers. It is necessary to keep the prices lower than or equal to the total individual prices of products in the bundle.

Add discounts, increase average order value & boost your sales by creating Amazon virtual product bundles

Our Process For Creating Virtual Bundles

Setting up your product bundle

We log in to Amazon Seller Central and navigate to the Product Bundle section. We select 2-5 brand-registered ASINs for the bundle and choose a main component ASIN to define the search and browsing category.

Setting up your product bundle

Optimizing your listing

We treat the bundle as a new listing with fresh content, relevant keywords, and guidelines for bundles. The titles mention that the product is a bundle, and the bullet points convey the same. We use new images, with the first image showing all included products.

Optimizing your listing

Appropriate pricing

We offer a price advantage by setting a bundle price that is competitive yet profitable. We use the FBA Revenue Calculator to decide on better pricing and ensure decent profits.

Appropriate pricing

We offer a price advantage by setting a bundle price that is competitive yet profitable. We use the FBA Revenue Calculator to decide on better pricing and ensure decent profits.

Selecting the right category

We place your product bundle ASIN in a relevant category. If all items in the bundle belong to different categories, we choose the product category based on your main product.

Selecting the right category

We place your product bundle ASIN in a relevant category. If all items in the bundle belong to different categories, we choose the product category based on your main product.

Creating bundles with relevant products

We carefully select items for the bundle by analyzing competitors and Amazon’s frequently bought-together section. This helps in making informed decisions about which products to bundle together.

Creating bundles with relevant products

We carefully select items for the bundle by analyzing competitors and Amazon’s frequently bought-together section. This helps in making informed decisions about which products to bundle together.

Comprehensive creative briefing

We conduct thorough briefings to understand your products, accurately displaying your brand’s unique attributes, company culture, and product catalog.

Comprehensive creative briefing

We conduct thorough briefings to understand your products, accurately displaying your brand’s unique attributes, company culture, and product catalog.

Managing the brand store submission process

We execute, manage, and follow up on all aspects related to the brand store submission process to ensure your product bundles are effectively showcased.

Managing the brand store submission process

We execute, manage, and follow up on all aspects related to the brand store submission process to ensure your product bundles are effectively showcased.

FAQS