Identifying the phrases that your potential customers search for in the Amazon search bar and targeting those keywords in your listing copy is a sure-shot technique to expand your product reach and grow your customers.
Find high-ranking search terms
Improve product visibility and sales
Optimize listings with strong keywords
Use advanced tools and analysis
Identify high-volume and long-tail keywords
Boost discoverability with backend search terms
Our Amazon consultant team manually collects all the relevant product-related key phrases, searches them in various keyword research tools for Amazon, and sorts the keywords based on volume, convertibility, and relevance to get the final set of keywords. A thorough keyword research list that we generate works as a catalyst for bringing valuable traffic to your detail page.
Reduce ACoS in PPC campaigns
Find localized keywords for global markets
Track search rankings and conversions
Adjust keywords based on performance
Increase traffic with better targeting
Gain an edge over competitors
PARAMETERS
Target Audience
Understanding the search behavior and pattern of your potential customers is the base for research, as different prospects search different phrases for a single product.
Search Volume
Sometimes a difference of spacing or spelling can lead to a significant difference in the search volume. For example, just the difference of “space” in the word face wash and facewash is huge in terms of keyword volume.
Reverse Lookup
Unveiling the keywords and high volume head terms on which your competitors are ranking using reverse ASIN lookup strategies and competitive analysis tools.
Amazon’s Suggestions
Keywords suggested by Amazon’s auto-suggest drop down are based on phrases used by buyers to search a particular product. For a meticulous keyword expansion, use of those keywords is equally necessary
Competitive Terms
Using a blurry keyword that has a high search volume and high competition is not worth targeting. For example, facewash. Instead, use a phrase with good volume, low competition, and which suits the buyer’s needs. For example, facewash for acne
Marketplace
Researching for keywords is customized for multiple marketplaces including the US, UK, Canada, France, Australia, Italy, Spain, Japan, and Germany
We follow a structured and data-driven approach to keyword research, ensuring that your products rank higher on Amazon. Our product listing optimization team uses advanced keyword research tools, analyzes competitor data, and identifies high-converting search terms that drive visibility and sales. We prioritize keywords based on volume, relevance, and convertibility, ensuring that your listings are fully optimized. From title and bullet points to backend search terms, our Amazon account management experts provide a comprehensive keyword strategy that improves rankings and attracts the right customers.
Uses industry-leading tools for accurate keyword research and selection
Identifies high-ranking keywords with strong conversion potential
Creates keyword lists tailored for titles, bullets, and descriptions
Includes backend search terms for better discoverability and reach
Provides a detailed keyword spreadsheet with search volume insights
Optimizes product listings to maximize visibility and improve sales
Our keyword research process is designed to give you a competitive edge on Amazon. By leveraging data-driven strategies, we help your products appear in more relevant searches, leading to better conversions and higher sales.
TECH STACK
Keyword research for Amazon products is done by using the most popular and leading keyword research tools to ensure that none of the important keywords are missed. You will get a detailed Amazon keyword research spreadsheet along with the search volumes for each keyword so that you can use the keywords on the basis of their weightage. The keyword file also includes a top priority list for the title and a second priority keyword list for bullet points and descriptions. We also provide a list of backend search terms or meta tag keywords with long-tail and generic keywords for effective Amazon keyword optimization.
Uses leading keyword research tools for accurate data collection
Ensures no important keywords are missed in the process
Provides a detailed spreadsheet with keyword search volume insights
Identifies high-ranking long-tail and generic keywords
Optimizes backend search terms for better discoverability
Includes a priority list for titles and bullet points
Our keyword research service is designed to maximize product visibility and sales by ensuring your listings are optimized with the best possible keywords. We take a data-driven approach to help your products rank higher and attract the right customers.
Advanced Keyword Research Tools
We use popular keyword research tools to find the most relevant and high-ranking keywords, ensuring better product visibility.
Detailed Keyword Spreadsheet
You receive a comprehensive keyword list with search volumes, allowing you to prioritize keywords based on their importance.
Keyword Prioritization For Listing Content
We create a top-priority keyword list for titles and a secondary list for bullet points and descriptions to enhance listing performance.
Backend Search Term Optimization
We provide a set of long-tail and generic keywords for backend search terms, improving your product’s discoverability.
Data-Driven Keyword Strategy
Our keyword selection is based on conversion rates, relevance, and competition, ensuring you rank for the best-performing terms.
FAQS
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