How to upload Brand Story on Amazon?

Step 1:

In Seller Central, go to the Advertising tab. Select A+ Content Manager from the dropdown.

Step 2:

Click on Start Creating A+ Content.

Step 3:

Click on Create a Brand Story to begin building your brand story section.

Step 4:

Enter a Content Name for easy identification. Select the Language that matches the marketplace where your brand story will appear.

Step 5:

Upload your background image (make sure it meets Amazon’s specifications). Enter headline text and body text to introduce your brand and story.

Step 6:

Click Add Module to start adding and filling in content for the available brand story modules. You can add modules like Brand Carousel Background, Brand ASIN & Store Showcase, Brand Focus Image, and others as needed.

Step 7:

Select the ASINs you’d like the brand story to appear on. For a large number of ASINs, use the bulk upload feature to apply the brand story to all ASINs within your brand. Once ASINs are selected, click Review and Submit.

Step 8: 

Review your brand story to ensure it appears correctly. Click Submit for Approval to finalize.

Note: Amazon may take up to 24 hours to review your brand story before it appears on the product detail page.